A Modern Approach To Grow Your Business

That Everyone Can Embrace…
Even Your Customer

Establish A Modern Approach To Grow Your Business With Integrity

B2B Keynote Speaker

Organizations call on Ian to inspire audiences with a modern approach to sales and marketing. Ian grew the value of his own companies from zero to over $1 billion and now uses that experience to communicate insights that set organizations on the path to success. Find Out More

Strategic Advisor

Companies engage with Ian to modernize their sales and marketing to align with how buyers make decisions, earn the role of trusted advisor, and dramatically grow revenue. Discover how Ian’s strategic guidance can help your organization.  Find Out More

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Make The Sales Process Easier & More Productive

Same Side Selling Podcast

Achieve Your Limitless Potential | Laura Gassner Otting

Laura Gassner Otting shares how to break through the doubt, think bigger and BE LIMITLESS in your work and personal life. She also gives business leaders insight on how to incentivize, recruit and retain your best people.

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Books By Ian


Same Side Selling gives practical steps to break through sales barriers and turn confrontation into cooperation. Sellers that implement the Same Side Selling approach will be seen as a valuable resource, not a predatory peddler.
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Same Side Quadrant Journal helps you maintain focus on gathering the right pieces of information during a business meeting to tell you if an opportunity is real or not real.  Stop going on “business dates,” and start DOING BUSINESS!  Find Out More




Articles By Ian

Explore Ian’s Articles On These Popular Topics

Top Business Trends    Value vs. Price    Competition    Sales Management    Same Side Selling