How To Avoid Your Client’s Crazy Buying Process
You have a certain sales process and steps that work best specifically for your company. However, your potential client wants you to follow their process that just commoditizes everybody and compares you against all the wrong vendors. In this video, I share steps you...What Should Be In Your Sales Presentation?
Instead of giving a pitch about your products and services the next time you present to somebody, here is a different approach that your client or prospective customer would find valuable. Explore all the latest Same Side Selling videos and subscribe to Same Side...The Top Business Trends for Growth in 2018
This year my annual list of business trends celebrates its fifth year. I thrilled to share with you the top 10 Business Trends that are sure to drive success in 2018.
The Top Business Trends for Growth in 2017
For the fourth consecutive year, I am pleased to share the top business trends that leading companies embrace to drive success. Some trends are in their infancy, and others have become part of the mainstream. These patterns emerge regardless of company size.
Why Describing What You Do Confuses Potential Clients
Are you attracting the right audience to successfully grow your business? By casting a wide net, it is easy to forget that the real goal of sales and marketing is to attract the best potential customers, not just anyone with a pulse.