Our guest this week is Lisa Magnuson of Top Line Sales. Lisa spent years in sales executive positions for Fortune 50 Companies. We’re speaking about her latest book, The TOP Sales Leader Playbook: How to Win 5X Deals Repeatedly.

In this episode, we talk about the greatest misconception about sales leaders, the one thing that moves the needle for top performing sales teams and how to build a culture around big deals that are 5x your average sale.

You’re going to get some great ideas from Lisa as she shares her findings!

Listen and Discover

  • Why many leaders don’t have a process of their own for how they manage and mentor their team members.
  • How pre-call planning is something that top performers do consistently.
  • Why War Rooms are the single greatest tool to move the needle for strategic growth
  • The best way to rate accounts and the most important considerations for War Rooms
  • And much more…

Pickup a copy of Lisa’s book, it has some great, actionable content that’s worth reading across 16 “strategic plays” of a playbook across 4 areas.

What’s On Your Mind

As always, this episode provides inspiration, entertainment, and especially an actionable message that can drive remarkable results – and if you have any questions for a future episode, contact Ian.

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