“It’s not about going in and talking about all the things you do. It’s about going in and talking about the issues that your clients are facing and how you can help solve (them).”  

-Howard Rogers

When Howard Rogers founded his modest startup in 2004, the company had a singular focus: to help insurance companies handle claims for everyday policyholders. In the years since, BrightClaim strategically grew its portfolio to include a variety of complimentary services that have allowed it to become a leader in the industry.

In its first ten years, Rogers’ company grew from a tiny startup to a $30 million enterprise. And in the last three years, BrightClaim has more than tripled its business. Today, the company is a $100 million operation recognized nationwide.

How did he do it? If you’re like most entrepreneurs, I’m sure you’re interested in learning how to turn your business into a multi-million dollar company that adds value.

On today’s episode, I talk to Howard Rogers, founder and CEO of BrightClaim. Howard was a guest on season 1 of this podcast. Today we’re going to talk about the steps he took to grow his company from $30 million in sales to $100 million in just three years.

Howard and I talk about the specific strategies his company used to achieve its goals, where he looked for acquisitions, how his team communicates to customers and the biggest lessons he’s learned along the way.

I know you’re going to love this discussion, and you’re going to learn a ton from Howard Rogers on this edition of Grow My Revenue!

Listen to this episode and discover:

  • The steps he took to grow his company and eventually sell it
  • How to form strategic alliances with like-minded partners.
  • Why clients care about the problems you solve much more than how you solve them.
  • How to think about acquisitions strategically.
  • And so much more…

Episode Overview

Howard Rogers is a graduate of the Advanced Executive Education Program of the Wharton School of Business at the University of Pennsylvania. His varied management experience comes from his 20 years in the property — and casualty — insurance industry. This includes serving as executive vice president of one of the largest independent claims management organizations in the United States.

In this episode, Howard talks about:

  • Why diversifying your offerings with complimentary (and strategic) products and services is the way to scale quickly.
  • Why not every client is a fit for your company.
  • Why you need to hire the best people you can.
  • Why firing a bad hire quickly is the smartest thing you can do.

Always hire the best people you can,” Howard  says. “And when you’ve made a mistake (and you will; you will hire somebody that’s not turned out to be the best person). Don’t take time to make the decision to make a change, because that will cost you more than anything else.”

Tune in for all of these nuggets of wisdom, and more, on today’s Grow My Revenue with Howard Rogers.


Brightclaim website

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THANKS, Howard

If you enjoyed this session with Howard Rogers let him know by clicking on the link below to send him a quick message on LinkedIn or Twitter:

twitterClick here to thank Howard Rogers on Twitter
linkedinClick here to thank Howard Rogers on LinkedIn

What’s On Your Mind

As always, this episode provides inspiration, entertainment, and especially an actionable message that can drive remarkable results – and if you have any questions for a future episode, contact me.