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Even Your Customer



Latest Podcast Episode

How to Properly Use Sales Scripts and Active Listening
How to Properly Use Sales Scripts and Active Listening

Should scripts be used by sales staff? If so, what's the best way? If not, what should be done instead?

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The difference between a good event and a great event often comes down to the speaker. Clients rely on Ian to educate, engage, entertain, and inspire audiences to enable dramatic growth.

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Strategic Advice

Discover how Ian’s strategic guidance will help you produce more revenue from fewer opportunities.

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Same Side Selling

Discover how to make the sales process easier & more productive.


Same Side Selling gives practical steps to break through sales barriers and turn confrontation into cooperation.

Sellers that implement the Same Side Selling approach will be seen as a valuable resource, not a predatory peddler.

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Same Side Improv™

Top Athletes Practice Regularly. How About You?